Among the Indians, while Robin Uthappa was bought by Rajasthan Royals for 3 crore, Test specialists Cheteshwar Pujara and Hanuma Vihari went unsold.
Troubled England all-rounder Ben Stokes and India off-spinner Ravichandran Ashwin are among the 16 marquee players for the upcoming Indian Premier League Players' Auction in Bengaluru on January 27 and 28.
The number of new entrants is decreasing since 2015, as Indian market matures
New players from India and abroad have caught the attention of brand managers.
With its new line-up, the firm has managed to touch the right chords, but to regain market share from the established players, Micromax will have to fight a protracted battle.
Nokia has managed to enter the top-five list in the feature phone market within six months of its comeback
The ban on Chennai Super Kings and Rajasthan Royals is over officially and a top CSK official said the franchise will look to retain as many players and support staff it had in 2015.
Small and big advertisers are making their presence felt this year far more than they did earlier, bringing a smile to the faces of the tournament's organisers and partners.
The IPL has the potential to make cricketers among the best paid athletes in the world if you look at what they will earn per hour.change that.
Despite all the controversies, the IPL's brand value hasn't diminished. Instead, says Harish Kotian/Rediff.com, the IPL made the BCCI richer by over Rs 3 billion!
The annual study by the research agency shows that Amul, Amazon and Coca-Cola were the most-recalled brands on IPL.
Best vs Best. Tiger vs Tiger. Star India, BCCI team up for a high decibel campaign for the cricket jamboree.
'In the next five years both online and TV viewership will grow and complement each other.'
To beat its rivals, Nokia has done what most Chinese brands did soon after they entered the Indian market. Tied up with a well-known Bollywood actor as endorser, associated with cricket and established fan engagement initiatives, reports T E Narasimhan.
The IPL, all of a sudden, may have some catching up to do with the Big Bash.
'At a time when sports leagues are often smothered by the allure of spurious glamour, it is easy to forget what makes them so exciting in the first place: The sport itself.' 'At its core, the PKL has a fast-paced, engaging sport working for it.' 'Simply put, kabaddi, with its end-to-end action and oscillating fortunes, is almost never dull to watch,' says Dhruv Munjal.
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